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22 de janeiro de 2015
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As 25 maiores empresas do mundo, segundo a Fortune

São Paulo – O lucro combinado das 500 maiores empresas do mundo cresceu 27% em 2013 na comparação com o ano anterior, segundo levantamento Global 500, da Fortune. Entre as maiores […]
21 de janeiro de 2015
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Um novo estudo mostra quais marcas foram mais faladas e comentadas no Brasil no último ano

O relatório de 2014 do YouGov BrandIndex Buzz avalia a percepção de marcas em vários países do mundo.  A ferramenta usada no estudo monitora a percepção do consumidor […]
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Da Proteção ao Nome Empresarial.

A forma consagrada e comumente utilizada para invocar a proteção do nome da empresa é a observação da data do arquivamento dos atos constitutivos na Junta […]
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Uma análise crítica ao sistema brasileiro de proteção ao nome empresarial

Jackson Luis Eble As pessoas jurídicas, da mesma forma que as pessoas naturais, são individualizadas por seu nome, sendo por ele definidas e personificadas, contraindo direitos […]